Basware

Award-winning website copy

Basware’s challenge

To relaunch their global website with effective content for lead generation across all territories.

Our response

We put together a content strategy for the core English-language website alongside UX design teams, consulting on IA, taxonomy and nudging user journeys.

All copy for the website, including buttons, links, navs and core messaging was developed by Sticky.

Stakeholders were engaged at all stages and the finished site and migration were completed in less than 9 months.

  • +++Traffic
  • +++Engagement
  • +++Conversion
  • Client:
    • Basware
  • Category:
    • UX content
  • Awards:
    • Webby Awards 2016
      'Special Kudos'